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— Arthur Keith"Civilization never stands still; if in one country it is falling back, in another it is changing, evolving, becoming more complicated, bringing fresh experience to body and mind, breeding new desires, and exploiting Nature's cupboard for their satisfaction."
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When you view marketing from the vantage point of the guerrilla, you realize that it’s your opportunity to help your prospects and customers succeed. They want to succeed at earning more money, building their company, losing weight, attracting a mate, becoming more fit, or quitting smoking. You can help them. You can show them how to achieve their goal. Marketing is not about you. It’s about them. I hope you never forget that.
— Jay Conrad Levinson
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The universe will finally become a ball of radiation, becoming more and more rarified and passing into longer and longer wave-lengths. The longest waves of radiation are Hertzian waves of the kind used in broadcasting. About every 1500 million years this ball of radio waves will double in diameter; and it will go on expanding in geometrical progression for ever. Perhaps then I may describe the end of the physical world as-one stupendous broadcast.
— Arthur Eddington
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