"Logic can convince but only emotion can motivate."

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Remember that as a vegan, you save dozens of animals every year from the horrors of factory farms, which is great. And when you convince one person to also become vegan, in that moment you double your lifetime impact as a vegan! That's power - and we should use it as effectively as possible. Check out the 'Be a better advocate' videos and essays at www.FarmSanctuary.org.

— Bruce Friedrich