"I keep a notebook of the things I need to get done in a day, week, month along with my overarching goals. Whenever I have a couple moments on set or on a plane, I work on ticking off my to-do list."

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I never thought I would make a living as a pencil-sharpener. The first goal was: I don't want to lose money. And then the goal was: I want to see if 100 people buy my pencils. I just kept upping the benchmarks.

— David Rees