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— Michael Kenna"Essentially, I look for what is interesting to me, out there in the three-dimensional world, and translate or interpret so that it becomes visually pleasing in a two-dimensional photographic print. I search for subject matter with visual patterns, interesting abstractions and graphic compositions."
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When we were kids, you picked up a little paper and put it on a stick; and when you waved it back and forth, you understood the power of air underneath the wings. In that way, a child begins to understand abstraction, poetry, metaphor, symbolism. You play with the materials you have and use your imagination to make them into something else. That what's so sad about having everything on a little screen - it's not physical and dimensional, and that seems backward.
— Julie Taymor
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Consumers cannot think in abstractions. They cannot envision a new concept. They cannot predict their behavior. They can only compare against their current frame of reference. So you need to make the big leap for them. You need to provide them with a reason to buy, a reason to brag to their friends. Expect new-to-the-world ideas to fall on deaf ears. Consumers will, however, change their tune when they can see, touch, and explore.
— Michael J. Silverstein
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