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— Michael Schudson"It is very likely that many firms spend more on advertising than, for their own best interests, they should."
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The deeper problems connected with advertising come less from the unscrupulousness of our 'deceivers' than from our pleasure in being deceived, less from the desire to seduce than from the desire to be seduced.
— Marston Bates
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I can't say the advertising model is obsolete yet but it doesn't make a lot of sense in the long range.
— Jay Chiat
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