"So when you're talking about lyrics in the context of music, it's not just about what the words mean, and what you were thinking about when you wrote it. It's not cognitive in that same way. It's almost like music turns words into touch, which is hard to describe, like the feeling of your shirt on your back. It's a pretty delicate thing to try to put into words. You just feel it."

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Because those who hold conspiracy theories typically suffer from a crippled epistemology, in accordance with which it is rational to hold such theories, the best response consists in cognitive infiltration of extremist groups. Various policy dilemmas, such as the question whether it is better for government to rebut conspiracy theories or to ignore them, are explored in this light.

— Cass Sunstein