"I know that the way to be a really successful writer is to write the same kind of book over and over again. Find the kind of thing that people like and just write one of those over and over again. I don't do that. I just keep doing different things."

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If you get the characters right you've done sometimes nearly half the work. I sometimes find I get the characters right then the characters will often help me write the book - not what they look like that's not very important - what people look like is not about their character. You have to describe the shape they leave in the world, how they react to things, what effect they have on people and you do that by telling their story.

— Terry Pratchett