"I think anything we do - eating, walking down the street, online shopping - gives you another perspective on writing stories."

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It's still very relevant to how politics works within government, but in terms of the way into politics for an outsider, no, I don't think that would work. I don't know what would, other than... people are going online, and finding the single issue topics. I mean, look at the junior doctors' strike at the moment, or benefit cuts. That sort of cut across parties, and real pressure was felt in the government from inside and out.

— Armando Iannucci