"As for "Don't be evil," we have tried to define precisely what it means to be a force for good-always do the right, ethical thing. Ultimately, "Don't be evil" seems the easiest way to summarize it."

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Yes, your jewelry choices make a difference. When you invest in ethical, heirloom-quality jewelry, you're also investing in the future. Your purchase supports a creative community of like-minded humanitarians, out there doing important work.

— Zoe Helene