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— Will Keith Kellogg"We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it."
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TV needs advertising for more than just the money. Advertising plays a significant role in creating a dynamic and vibrant medium and needs to be at the heart of the experience.
— Nigel Walley
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The modern corporation must manufacture not only goods but the desire for the goods it manufactures.
— John Kenneth Galbraith
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