"It's a pretty crazy thing in which I tried to make songs, real songs, not the quick stuff like on a tape. A dose of Kendrick Lamar, a dose of J. Cole... because it's got to be an album that goes [in the] club."

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The main idea of it was to multiply everything, to have a bigger sound and grow venue size and grow fan base. As for a lyrical theme of the album [named "X"], it's just diary entries; it's just kind of like three years of my life in songs.

— Ed Sheeran