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Designers may be the true intellectuals of the future.
Sep 29, 2025
Skill in the digital age is confused with mastery of digital tools, masking the importance of understanding materials and mastering the elements of form.
If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page... When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful.
Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination Authenticity is invaluable; originality is non-existent. And don’t bother concealing your thievery - celebrate it if you feel like it.
The wonders of the Grand Canyon cannot be adequately represented in symbols of speech, nor by speech itself. The resources of the graphic art are taxed beyond their powers in attempting to portray its features. Language and illustration combined must fail.
If design isn't profitable, then it's art.
The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.
Design is in everything we make, but it's also between those things. It's a mix of craft, science, storytelling, propaganda, and philosophy.
Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures.
The ultimate inspiration is the deadline.
Art has to move you and design does not, unless it's a good design for a bus.
Design is not just what it looks like and feels like. Design is how it works.
Select only things to steal that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is nonexistent
Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination.
Select only things to steal from that speak directly to your soul.
Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic.
To design is to communicate clearly by whatever means you can control or master.
Design is where science and art break even.
The life of a designer is a life of fight: fight against the ugliness.
A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.
I wanted to show that an African-American artist could make it in this country on a national level in the graphic arts. I want to be a strong role model for my family and for other African Americans.
Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.
Imagination is more important than knowledge.
Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
Graphic design is the paradise of individuality, eccentricity, heresy, abnormality, hobbies and humors.
The ability to simplify means to eliminate the unnecessary so that the necessary may speak.
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